👋 Nice to meet you

The SEO Handywoman
is here to help.

SEO has been gatekept behind big budgets, confusing jargon, and outdated advice for way too long. We're here to fix that.

20+ Years in the game
3 Published books
1000s Companies trained globally
$0 In unnecessary jargon
🔧 Why We're Here

SEO shouldn't be a luxury item.

Good SEO information has always existed. The problem? It's been locked behind $10,000-a-month agency retainers, buried in technical docs nobody can understand, or drowned out by advice that's years out of date.

Small businesses, eCommerce owners, new marketers, and developers deserve better. They deserve a trusted source that tells them the truth, keeps them current, and gives them tools they can actually use — without needing a massive budget.

That's exactly what the SEO Handywoman is here to do.

SEO is for everyone. It's been gatekept for too long behind big budgets, confusing jargon, and advice that's three Google updates out of date. We're done with that.

— The SEO Handywoman
🙋 Who This Is For

Built for all of you.

🛍️

eCommerce Shop Owners

You're running a Shopify, Etsy, or WooCommerce store wearing every hat. You know SEO matters but can't afford an agency. We've got cheat sheets, checklists, and guides built specifically for how your platform works.

📣

New Marketing Managers

You just stepped into a marketing role and SEO is suddenly on your plate. Everyone assumes you know this. You need to get up to speed fast — with a source you can trust to be current and accurate.

💻

Developers

You build great sites but the SEO requirements feel like a foreign language from marketing. We translate technical SEO into things that make sense for how you work.

🔍

SEO Practitioners

You know your stuff — but the landscape changes constantly. You need resources that keep pace. Templates that save you hours. Strategies that reflect what's working right now.

📘 The Books

We didn't just learn SEO.
We wrote the books on it.

The No B.S. Guide to Shopify SEO
🛍️ For shop owners

Plain English SEO for Shopify store owners. Covers the solid foundation, the biggest out-of-the-box Shopify issues, and the highest-impact areas first.

Get it on Amazon →
The SEO Developer's Toolkit
💻 For developers

Python scripts, ChatGPT prompts, and Screaming Frog workflows that automate your SEO tasks. Real code you can use today.

Get it on Amazon →
The Real Estate Agent's Guide to ChatGPT
🏡 For real estate agents

Stop cold-calling and start attracting. Shows real estate agents how to use ChatGPT to create social content and build a presence that brings clients to them.

Get it on Amazon →
💡 How We Work

The principles behind everything we build.

01

Plain English, always

No gatekeeping. No jargon for jargon's sake. If it can't be explained clearly to someone hearing it for the first time, it doesn't belong here.

02

Always current

Google changes constantly. Every resource here reflects what's working right now — not two algorithm updates ago.

03

Practical over perfect

Done and implemented beats a perfect strategy sitting in a Google Doc. Every tool is built to get you moving.

04

Affordable on purpose

Good SEO knowledge shouldn't cost $10,000 a month. Pricing here is set so the people who need this most can actually afford to get it.

Ready to stop being confused and start ranking?

Browse the Toolbox for practical resources you can use today — or start with the free blog.

Browse the Toolbox → Read free articles