Google's Search Result Makeover: What's New with FAQ and "How-To" Results

general seo Aug 10, 2023

Hey there, search-savvy readers!

We've got some exciting news from the world of Google search results. You might have noticed those handy Frequently Asked Questions (FAQ) boxes and step-by-step "How-To" guides that pop up when you're searching for something.

Well, Google has decided to give them a fresh new look, and we're here to spill the beans on what's changing and how it might affect you.

1. Goodbye, FAQ Rich Results (Kind of)

So, let's talk FAQs. Those helpful boxes filled with commonly asked questions and answers have been a staple in search results. However, Google is shaking things up by showing them a bit less frequently. But hang on, there's a twist! You'll still see them for topics related to government and health. Google's way of ensuring you get the right info for those important areas.

2. "How-To" Instructions Take a Turn

Now, let's dive into "How-To" guides. You know those step-by-step instructions that show up, making your life easier when you're trying to fix things or learn a new skill? Well, they're getting a bit of a makeover too. Google will be featuring them more on larger screens, like desktops, rather than on your phone. So, if you're a big fan of following cooking recipes or DIY projects, keep an eye out when you're on your computer.

3. Website Owners, No Worries!

If you're a website owner who's been rocking the FAQ and "How-To" game, don't fret. Google's got your back. You won't need to change a thing in terms of how you've set up your content. So, keep doing what you're doing, and Google will keep showing your valuable information to the world.

4. Behind the Scenes: Why the Change?

Now, let's peek behind the curtain and explore why Google's making these changes. Imagine a crowded room with those FAQ boxes taking up a lot of space. Some folks were using them just to grab attention, even if the information wasn't all that helpful. Google wants to give you the best results, so they're adjusting things to make sure the most relevant and useful info shines through.

But that's not all – Google might have been using these features to understand how websites structure their FAQ and "How-To" content. By offering website owners a bit more visibility in exchange for using special codes to mark their content, Google was able to learn a lot about how these guides are put together. And now that they've got a good handle on it, they're tweaking the spotlight a bit.

5. What About Travel Websites?

Now, we know you might be wondering: what's the impact on travel-related searches? Well, those of you who love planning your adventures might notice a change. A lot of travel sites used the FAQ setup to stand out, and this shift might affect them the most. But rest assured, Google's still working hard to make sure you get the best results for your travel queries.

So there you have it, the lowdown on Google's search result makeover. Remember, Google's always tinkering to make your search experience the best it can be.

Embrace the changes, keep searching, and keep exploring the digital world with the confidence that Google's got your back. Happy searching, everyone! 

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